Our Process

Our process is how we make sure we're building software that works for you.

STEP 1

In-situ Research

User Experience research and design helps you build the right product that meets the needs of your end users. It involves learning about how you do things now, and using that information to make sure that the new thing you're building solves the problems of the old one.

We've conducted research across different parts of the ag sector for all sorts of commodities, and we're experienced at talking to farmers and ag professionals. From helping out at the wool table to learning about frost management in cherries to sitting on the spray rig, we are always excited to visit farms and agribusinesses and learn more about different aspects of farming. Real world knowledge is how we build software that really works well.

From research, we learn more about the problem you want to solve and the complex farming system that your software solution needs to fit into.

1
2
STEP 2

Prototype Design

We take what we've learned in research and we build a UX prototype, which is like a house blueprint for your website or app. This is a clickable web-based version of your future software - it helps everyone get on the same page and gives you a chance to interact with the software before we start building it. Your feedback on the prototype is incorporated, and we keep iterating on this until everyone's happy that this is what we're going to build. You will always know exactly what your software will look like before we go ahead - there are no surprises.

STEP 3

Software Build

We go ahead and build the software to match the prototype, connecting to back-end systems and creating databases along the way. We'll meet regularly with you to update you on how we're going, and we'll demonstrate our progress as we go to keep you in the loop as much as you want to be - again, no surprises. If any issues come up, we'll be ready to discuss them with you to make sure that the end solution is going to meet with your approval.

3
4
STEP 4

Testing and Release

As the software nears its final state, it goes through multiple testing cycles to iron out as many bugs as possible prior to release. Once everyone is satisfied that the software is good, it is released to users. We continue to monitor and fix any defects that are found by users once the software has been released.

On request, we can also conduct User Acceptance Testing to formally observe users interacting with the software in situ and find any pain points or issues where the design isn't working perfectly for the users.

At this point, the software's users are usually saying "This is fantastic, can we also add in _____?" We can work with you to add new features and ideas to your product as they come up through "phase 2" and beyond.

1
STEP 1

In-situ Research

User Experience research and design helps you build the right product that meets the needs of your end users. It involves learning about how you do things now, and using that information to make sure that the new thing you're building solves the problems of the old one.

We've conducted research across different parts of the ag sector for all sorts of commodities, and we're experienced at talking to farmers and ag professionals. From helping out at the wool table to learning about frost management in cherries to sitting on the spray rig, we are always excited to visit farms and agribusinesses and learn more about different aspects of farming. Real world knowledge is how we build software that really works well.

From research, we learn more about the problem you want to solve and the complex farming system that your software solution needs to fit into.

2
STEP 2

Prototype Design

We take what we've learned in research and we build a UX prototype, which is like a house blueprint for your website or app. This is a clickable web-based version of your future software - it helps everyone get on the same page and gives you a chance to interact with the software before we start building it. Your feedback on the prototype is incorporated, and we keep iterating on this until everyone's happy that this is what we're going to build. You will always know exactly what your software will look like before we go ahead - there are no surprises.

3
STEP 3

Software Build

We go ahead and build the software to match the prototype, connecting to back-end systems and creating databases along the way. We'll meet regularly with you to update you on how we're going, and we'll demonstrate our progress as we go to keep you in the loop as much as you want to be - again, no surprises. If any issues come up, we'll be ready to discuss them with you to make sure that the end solution is going to meet with your approval.

4
STEP 4

Testing and Release

As the software nears its final state, it goes through multiple testing cycles to iron out as many bugs as possible prior to release. Once everyone is satisfied that the software is good, it is released to users. We continue to monitor and fix any defects that are found by users once the software has been released.

On request, we can also conduct User Acceptance Testing to formally observe users interacting with the software in situ and find any pain points or issues where the design isn't working perfectly for the users.

At this point, the software's users are usually saying "This is fantastic, can we also add in _____?" We can work with you to add new features and ideas to your product as they come up through "phase 2" and beyond.

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